Gufram x A$AP ROCKY: SHROOM CACTUS® AT Design Miami/, 2022

Gufram participates to Design Miami/ (30 November - 4 December 2022) as a Curio/ presenting the Shroom CACTUS®, a new edition by multi-hyphenated artist, entrepreneur, actor and fashion icon A$AP Rocky and his design studio HOMMEMADE, which will launch on the occasion of the fair. Gufram’s Curio/ space at Design Miami/ resembles a bright green and utopian forest where the Shroom CACTUS® takes centre stage. Under a blue sky with fluffy clouds and gigantic mushrooms illustrated on the walls, visitors are encouraged to walk on a grass-like carpeting which covers the ground where dozens of ceramic flowers are scattered.

Gufram’s iconic CACTUS®, originally designed by Guido Drocco and Franco Mello in 1972 celebrates its 50th anniversary this year and is being reinterpreted by the Grammy nominated music artist and avid design collector A$AP Rocky for the Miami edition of the design fair. The Shroom CACTUS® comes in a limited edition run of nine pieces and features multiple hand painted mushrooms growing on its trunk and at its feet challenging reality. The new Cactus is developed in a bespoke green colour.